According to Mintel, Google searches for ‘microbiome’ increased by +110% in 2019! With the growing recognition of the skin-mind-gut axis, the beauty market is now focusing on preserving the ‘microbiomes’ on our skin. After all, our skin’s microbiome is essential to maintain our chemical barrier against environmental triggers and unwanted substances. There are more than one thousand different bacterial species, eighty different fungi species, plenty of viruses and a few mites (yes, mites!) that we must take care of.
SKIN’S MICROBIOME PROS
- Apparently, maintaining bacterial homeostasis on your skin can actually help to reflect the light better (ie make you glow) & keep hydration in longer. It can also ‘improve’ products penetration of your skin.
SKIN’S MICROBIOME CONS
Skin’s microbiome is unique for each individual, like a kind of fingerprint for your skin. Prebiotics and probiotics exist in many different forms and each one of them can respond to a specific skin need - again depending on each individual. Therefore, nourishing your skin’s microbiome is more complicated than we think! My skin might like one thing, where your skin likes another.
Not enough data/science backed evidence: The data around topical prebiotics and probiotics are still not good enough to say that products containing these types of ingredients can have an impact on skin health. Therefore, we would recommend you, for now, nourish your gut, naturally. You can do this with a diverse range of probiotics, as these can be great for your overall health - think Symprove (food supplement), Kefir, Kimchi, Yogurt, and Kombucha (our fave is Jarr).
BRANDS THAT ARE EMBRACING THIS TREND
Aurelia Beauty Skincare is THE microbiome friendly brand here in the UK. They use BioOrganic products, but also different types of prebiotics and probiotics to help to restore and maintain skin’s microbiome.
Gallinée is another great brand that also uses a different types of prebiotics and probiotics. They are very famous for their face vinegar that also contains lactic acid, and for their range of skincare in general as it is suitable for some sensitive skins.
Mother Dirt is the brand to go to if you’re taking microbiomes really seriously, it is hardcore. They are the leaders in developing products that restore and nurture the skin biome. They have different categories of products that are also baby and kid-friendly!
To find out if these products will suit your unique skin and to build a bespoke routine of your own, click HERE to book your Holistic Skin Session now.
Article “ Cosmetics Business Forecasts 5 Global Beauty Trends Of 2020 in new report” from Cosmetics Business Cosmetics Business